Melissa Intezar on Strengthening Relationships with COIs

In her role as Vice President and Manager of Enterprise Consulting at AssetMark, Melissa Intezar helps financial advisors grow and evolve. Her primary responsibility is managing the design and delivery of consulting content to producer groups, hybrid firms, and ensemble RIAs. She also runs [...]

By |2022-01-03T17:12:51+00:00August 12th, 2021|Categories: Podcast|Tags: , , , |0 Comments

Julie Littlechild and Steve Wershing on Creating a Referral Marketing ‘System’

Driving more referrals is more about the systems you use than the tactics you employ. Systems not only create a better experience for your clients and prospects but allow you to operate efficiently. Having a formal process to track your referral sources and communicate [...]

By |2022-01-03T17:12:52+00:00July 29th, 2021|Categories: Podcast|Tags: , , , |0 Comments

Penny Phillips on What It Takes to Run a Successful Business

Penny is President and Co-Founder of Journey Strategic Wealth. She has extensive experience coaching and consulting financial advisors, business owners and wealth management institutions on assembling the resources and tools they need to powerfully serve clients. We discuss what it takes to grow a [...]

By |2022-01-03T17:13:03+00:00April 8th, 2021|Categories: Podcast|Tags: , , , |0 Comments

Brad Swineheart on Learning to Leverage the Virtual Environment

Brad is the VP of Channel Marketing and Business Development at White Glove. Under his leadership, the firm has grown to support more than 1,500 advisors who have hosted upwards of 10,000 seminars. In the last year, the focus has shifted to helping advisors [...]

By |2022-01-03T17:13:05+00:00March 25th, 2021|Categories: Podcast|Tags: , , , , |0 Comments

Julie Littlechild and Steve Wershing on Points of Friction

The focus today is entirely on making it easy for your clients to refer and ensuring your prospects understand the value you provide. Anything that makes it harder to refer causes “friction”. It may be the client doesn’t remember a good way to describe [...]

By |2022-01-03T17:13:07+00:00February 25th, 2021|Categories: Podcast|Tags: , , , , |0 Comments

Julie Littlechild and Steve Wershing on Clarifying Your Message

In this week’s episode, we discuss the importance of describing your target audience and the challenges they face. Research shows that advisors who are very clear about the description of their ideal client, and talk about them frequently, are the ones who attract the [...]

Candice Carlton On Using Video to Set Yourself Apart

Candice Carlton, is the SVP of advisor education at FiComm Partners. She is responsible for developing the strategy and execution of programs and workshops that help advisors develop their own strategic marketing campaigns, initiatives, videos and podcasts. Candice also co-hosts the New Skool podcast with [...]

By |2022-01-03T17:13:09+00:00January 14th, 2021|Categories: Podcast|Tags: , , , |0 Comments

Michelle Donovan on Focusing on Women to Drive Referrals

Michelle Donovan is a Partner at Productivity Uncorked and an accomplished referral and business coach. She has spent the last 18 years helping financial advisors gain focus, overcome fears and achieve exceptional businessess. Michelle’s client typically surpasses a personal best in business development and [...]

By |2022-01-03T17:13:11+00:00December 24th, 2020|Categories: Podcast|Tags: , , |0 Comments
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