Julie Littlechild and Steve Wershing on How Client Feedback Has Changed

In this week’s episode, we discuss strategies to stay connected with your clients, a process that is more important than ever.  Specifically, we look at the role of client feedback and how and why it’s changing. Client needs are changing and so to must [...]

By |2022-01-03T17:13:23+00:00July 9th, 2020|Categories: Podcast|Tags: , , , , |0 Comments

Julie Littlechild and Steve Wershing on Focusing on Marketing Campaigns, not Tactics

In this special episode, Julie and Steve discuss the benefits of coordinating your marketing into campaigns. Organizing communications and activities around a theme reinforces the message and creates multiple impressions that can systematically raise interest among your clients or prospects. And the process reinforces [...]

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